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HOME JOBS NEWS FEATURES PRODUCTS FREE DIGITAL SUBSCRIPTION PRINT SUBSCRIPTION ADVERTISE CONTACT US Sign up for FREE ezine Featured Suppliers Beltrami Linen Srl Centrica Business Solutions Comfort Zone - Davines S.p.A SumUp Features List Click here to view our features list SELECTED ISSUE Health Club Management 2015 issue 11 View on turning pages Download PDF MAGAZINE ARCHIVE View full archive Health Club Management 2024 issue 3 View issue contents View turning pages Download PDF Health Club Management 2024 issue 2 View issue contents View turning pages Download PDF Health Club Management 2024 issue 1 View issue contents View turning pages Download PDF Health Club Management 2023 issue 12 View issue contents View turning pages Download PDF View full archive>> Health Club Management 2015 issue 11 Other digital magazines Attractions Management Leisure Management Leisure Opportunities Spa Business Spa Opportunities Sports Management Share this issue Download PDF View Turning Pages Print subscription   3   Editor’s letter: Earning loyalty in 2015 Your customers aren’t being disloyal if they don’t only use your gym, says Kate Cracknell. It’s time to recognise a growing desire for flexibility View on turning pages View online   8   Letters: Write to reply The sector has already made great strides in spreading the message of ‘Everybody active, every day’ says Tiffeny Gould of Everyone Active View on turning pages View online   10   News round-up: Sports Direct Fitness’ £250m ‘war chest’ for expansion, Serco Leisure sale facing delays, WHO unveils 10-year physical activity strategy, and Impuls launches its low-cost Lemon Gym brand in Latvia View on turning pages   22   ukactive update: Blueprint for an Active Britain Steven Ward offers an overview of ukactive’s new vision document View on turning pages View online   25   Diary dates: SIBEC Europe takes place in Spain in November, while January 2016 sees the inaugural London Health Show View on turning pages   26   Interview: Joey Gonzalez The new CEO of Barry’s Bootcamp talks to Kate Cracknell about growing its boutique club empire and building a global Barry’s community View on turning pages View online   32   Everyone’s talking about… : Resolutions January is boom time for fitness clubs, but how can operators ensure that all those keen New Year joiners haven’t faded away by the spring? View on turning pages View online   36   Consumer trends: Enlightened brands Brands today must challenge their customers to do and be better – but how? Global trend agency trendwatching.com offers insights into how this might be achieved View on turning pages View online   44   Market analysis: A new way of buying In the first of a two-part series, Stephen Tharrett and Mark Williamson of ClubIntel investigate the influence of the internet middlemen in the fitness market View on turning pages View online   52   Interview: Bear Grylls The survival expert and TV presenter talks to Magali Robathan about the launch of his new BG Epic workouts and studio franchise model View on turning pages View online   56   Promotional feature: Technogym Technogym’s Pure Strength range allows regular members to train like elite sportspeople View on turning pages View online   58   Gymtopia: A place in our hearts The My Sportlady club has forged an invaluable place in the lives of women in Munich and beyond View on turning pages View online   62   Architecture & design: Design spotlight Does your club have the ‘wow’ factor? We continue our series, looking at some of the world’s most architecturally impressive clubs View on turning pages View online   66   Promotional feature : Precor Precor is expanding its offering through new partnerships with Spinning and Queenax View on turning pages View online   On the cover: The survival expert on the launch of his BG Epic workouts and franchises   68   Secondary spend: Business booster How can operators best broaden their revenue base by developing secondary income streams? View on turning pages View online   72   Retention: It all adds up Is it worth trying to get your members to visit more frequently? Dr Melvyn Hillsdon considers the likely impact on retention rates based on the TRP 10,000 survey View on turning pages View online   76   Promotional feature: Les Mills Les Mills outlines five steps to creating the best cycle experience View on turning pages View online   78   LIW review: Taking the stage This year’s new-look Leisure Industry Week had a strong focus on education. If you missed the keynotes, we have the low-down View on turning pages View online   84   IHRSA update: Ready for IHRSA 2016? Kristen Walsh looks ahead to the 35th IHRSA Annual International Convention and Trade Show, being held in Florida for the very first time View on turning pages View online   86   Flooring: fitness-kit.net special We showcase the latest flooring launches from Escape, TVS Sports Surfaces and Gerflor, including a portable running track View on turning pages View online   88   Supplier showcase: An overview of recent projects by Life Fitness, Cybex and Precor View on turning pages View online   98   Research: Breathe easy Year-round exercise could be the key to fighting asthma, with the frequency of physical activity being more important than intensity, according to new research View on turning pages View online Published by Leisure Media Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd